Amy Porterfield’s Digital Course Academy Review (2024)

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Baidhurya Mani

October 14, 2024

Our Verdict

Online learning is already a $315 billion industry and is expected to cross $1 trillion by 2028. Therefore, it is an excellent opportunity for anyone interested in turning their knowledge into a profitable online course. There are so many online programs that teach you how to create and sell an online course. However, Amy Porterfield’s Digital Course Academy (DCA) has to be the most popular one. We often receive queries from many creators about this course, with many seeking advice on its suitability for them. That’s why we have decided to create this ultimate Digital Course Academy review, where we’ll take an in-depth look at every aspect of this program and help you make a decision. Let’s get started.

High-Level Overview of Digital Course Academy

Digital Course Academy is an online program that aims to help creators turn their knowledge and expertise into an impactful and profitable course. The program’s author, Amy Porterfield, is a well-known online marketing expert and the host of the popular podcast Online Marketing Made Easy. Amy has over 12 years of experience with digital courses and has created and launched eight successful courses. Her courses have served thousands of students and earned her millions in course revenue to date.

The program breaks down the entire process of creating and selling digital courses into tiny, manageable steps that consistently help students achieve small wins.

The modules cover topics like validating your course idea and creating high-quality course content. Moreover, you will learn how to sell digital courses through live and evergreen webinars.

Here’s an overview of what the course includes:

Your Start From Scratch Digital Course Track has four core modules that show you how to build an email list and launch a simple workshop course to validate your idea.
Your Ready to Launch Digital Course Track has seven core modules that show you everything you need to do to turn your expertise into a profitable digital course.
11 weeks of live Q&A with Amy and her team inside the DCA community.
Turn your live launch into a profitable evergreen funnel (bonus training)
Using paid ads to fill up your webinars (bonus training)

Digital Course Academy takes an extremely hands-on approach to training and is packed with practical exercises, templates, and detailed tutorials.

Let’s take a deep dive into the course contents and bonuses offered.

What’s Included in Digital Course Academy?

The program has two separate tracks. The first track is geared toward beginners who don’t have an existing audience, while the other track is for those who already have an established audience.

The program includes eleven core course modules, several bonus sections, live Q&A sessions with Amy Porterfield, a tech library, and a Q&A vault.

Let’s take an in-depth look at the course’s contents.

Your Ready to Launch Digital Course Track

This track is for those who already have an established audience and want to turn their expertise into a full-fledged digital course. The seven core modules in this track include the following:

Module 1: The 7 Key Decisions

The first module helps you make the seven key decisions that will help you kickstart your digital course creation journey. You get access to a planning worksheet and an AI toolkit, which give you a framework to make the key initial decisions.

The module encourages you to choose dates for the different phases in the process, including course creation, promotion, live webinar launch, and the course launch period. Plus, you get access to a course framework model that helps you plan the steps and processes for creating and launching your course.

Module 2: Validating Your Course

Knowing who your ideal customers are and what they are looking for can make or break your digital course’s success. At the same time, most creators don’t know how to approach this step systematically. This module gives you a step-by-step process packed with specific action items and practical exercises to help you confidently validate your course topic.

The lessons cover highly specific tactics for collecting feedback from your target audience through course calls and on social media. Plus, you’ll learn how to presell your course before investing a single dollar in its creation.

Module 3: The Art of Outlining Your Course

In Amy Porterfield’s own words, her secret sauce for creating digital course programs has been her ability to focus on a complete outline before getting started. In this module, Amy explains her process for converting ideas in your head into a structured outline. You’ll learn to turn your expertise into actionable advice and practical exercises.

Let’s explain with an example. Kajabi has individual tools for landing pages, email marketing, and checkouts. While you can use these tools separately, they’re also available under one interface in the funnel builder.

Overall, Kajabi is easy to learn and use, even though the platform offers many features.

Plus, you get insights on where to add supporting content and exercises and how much content to include in your course.

Module 4: The Art of Delivering Your Course

In this module, Amy shares her recording expertise to help you avoid common pitfalls and learn the type of recording strategy that will work best for you.

You will also receive advice on what equipment and software to choose, how to use these tools, and tips for recording videos.

The Art of Delivering Your Course Module

The module even throws in customizable templates for creating training decks for webinars and training presentations.

Module 5: The Digital Course Marketing Blueprint

In the fourth DCA module, Amy will walk you through how to create an irresistible offer that defines your course pricing, package, bonuses, and any extra support opportunities in an enticing and exciting way. She’ll also show you, step by step, how to set up a sales page that will dismantle your audience’s objections, answer their questions, and convince future students that this is what they need.

The Digital Course Marketing Blueprint

You’ll also get a proven framework that eliminates the guesswork involved in the process. Ultimately, you’ll create an offer that converts your audience into paying customers.

Module 6: The Profitable Webinar Framework

This module moves the course to the next phase, where you learn how to launch your course through webinars. It provides an exact blueprint for creating a profitable webinar. To begin with, you learn the exact sales funnel you could use to generate sales through a live webinar, plus you learn how to craft an irresistible marketing pitch for your course. You also get in-depth training and tips for creating a compelling webinar, including its technical setup.

The Profitable Webinar Framework Module

Plus, you get several additional resources, like a walk-through of Amy’s exact webinar for her courses and a downloadable success tracker to track your results.

Module 7: Crafting Your Email Sequences

This module is where you learn how to craft all the important email sequences involved in your digital course launch. To start, you’ll learn how to craft your invites and pre-webinar emails, which will help you improve your registration and attendance rates.

Crafting Your Email Sequences Module

The module will also help you craft the perfect webinar replay emails and post-webinar sales emails, which should boost your webinar replay views and course sales.

In addition, the module will cover creating a customer onboarding email sequence to help ease your customers into the course material.

Your Start From Scratch Digital Course Track

This track is for beginners who don’t have an existing audience. It will teach you how to build an email list and launch a simple workshop course to validate your concept. The four core modules in this track include the following:

Module 1: Build Your Audience

This module is all about attracting an audience that’s excited to join your workshop course.

You’ll discover how to identify your target audience, craft engaging content, create a compelling lead magnet to grow your email list and leverage social media to draw in and nurture potential subscribers.

Build Your Audience Module

Module 2: Validate A Workshop Topic & Define Your Offer

The second module focuses on validating your workshop topic and defining your offer. You’ll learn how to make key decisions to create a paid one-hour online training that provides quick wins for your audience and gives you the confidence to create a full course. You’ll also learn how to choose a compelling topic, craft a transformation statement, set the right price point and revenue goal, and make key decisions on the delivery and technology for hosting your workshop effectively.

Validate A Workshop Topic & Define Your Offer

Module 3: Create Your Workshop

In this module, you’ll learn how to craft a workshop outline and gain insights on delivering an engaging live online presentation using proven tips and strategies. Additionally, an optional lesson offers guidance on refining your content through one-on-one or group coaching, enhancing your ability to connect and teach effectively.

Create Your Workshop Module

Module 4: Promote and Deliver Your Workshop

In this module, you’ll learn how to create an effective sales page and use email and social media to draw in paying customers. You’ll also get templates and a detailed promotional plan to simplify your marketing and boost workshop attendance.

Promote and Deliver Your Workshop Module

BONUS: The Webinar Fill-Up Framework

If the previous module dealt with creating a webinar, this module helps you learn how to have potential customers line up to watch your webinar. The module teaches you how to create a high-converting webinar registration page to collect email addresses. You also learn how to create a persuasive email funnel and set up a sales funnel to invite potential customers to your webinar. However, the most compelling element of this module is that it takes you through several ways to generate leads for your webinar. So, you learn how to use social media platforms like Facebook and Instagram to generate leads. A training by Facebook ads expert—Rick Mulready—which focuses on using FB Live to generate traffic for your webinar, is also part of this module. That being said, marketing and building an audience aren’t the core focus of this course. And Amy Porterfield even recommends that you should ideally have a small email list ready before joining the course.

Resources & Tech Library

Building an online course will require handling several technical issues, and most course creators will likely need additional help to resolve them. The Tech Library will help you with all the techy stuff. It is packed with comprehensive tutorials for almost every technical task you can encounter while building a course. The tutorials cover all kinds of technical tasks, from simple ones like uploading PDF files to your Amazon S3 account to more complex ones like learning how to use screencasting software like Camtasia.

Plus, there is an entire collection of tutorials using the Kajabi course platform to build and launch your online course. This section also includes resources such as templates, slide decks, a calendar scheduler, and some extra training.

Q&A Vault

You also get access to a Q&A vault that covers Frequently Asked Questions for all the course modules and some of the bonus sections.

Plus, the Q&A vault also covers additional topics like membership sites, what to do after your first launch, as well as a miscellaneous section.

DCA’s Q&A vault

This has to be the most comprehensive online program in terms of content we have seen to date. And we have seen hundreds of high-ticket courses.

Program Bonuses

Amy is offering some really cool bonuses when you buy the program. However, the one bonus that needs to be mentioned here is the weekly live Q&A sessions with Amy. The biggest highlight of this course is the opportunity to engage with Amy Porterfield in four Q&A sessions every week for a total of 11 weeks in a private Facebook Group. Engagement and personalized support are crucial to any premium course, but getting your questions answered by one of the most prominent names in the online course creation space is a rare opportunity. Apart from this, there are a few bonuses that include trainings to teach you how to:

turn your live launch into a profit-generating evergreen funnel
build an email list from scratch
use AI for course creation.

If you want to learn more about what’s included in the Digital Course Academy, click on the button below to go to their sales page, where you’ll find more details. On top of that, you’ll be eligible to get our exclusive bonuses, which are mentioned at the bottom of this page.

How Is Digital Course Academy Different From Other Courses?

While many things work for the Digital Course Academy, here is a list of things we like most about it (and that separate DCA from other programs):

1. Exceptional Level of Detail in Content

The DCA content is extremely well structured. The entire course is broken down into tiny steps, making it easy to achieve small wins quickly.

Even though the course covers a fairly broad topic, the program provides surprising detail at every step.

To be honest, we have not seen another training for course creators, which is even half as thorough and well-planned as DCA.

2. Strong Focus on Marketing Through Webinar

One of the Digital Course Academy’s biggest highlights is the training content on marketing your course through a webinar-focused strategy.

Given that webinar marketing is one of the most effective marketing strategies for premium courses, DCA really hits it out of the park here.

The course comes with one complete module that walks you through a step-by-step process for creating, promoting, and delivering a high-converting webinar. In addition, there is another module that helps you craft high-converting webinar email sequences.

3. Takes a Hands-on Approach to Online Training

Another thing we like about DCA is that it takes an extremely hands-on approach while showing you the ropes for creating and launching an online course.

Every course module is packed with practical exercises, including worksheets and assignments, which ensures that the learning sticks with you for the long term.

Moreover, the course has a strong focus on implementation, and it’s designed in a way that allows you to take action as you go through the training. Amy has also included an AI toolkit in every module to speed up the course creation process.

4. Includes a Comprehensive Tech Library

Digital Course Academy can be a real delight for those of you who find technical tasks particularly intimidating.

You get in-depth tutorials for every kind of technical task that spans nearly all areas of creating and launching an online course.

5. Best-In-Class Student Support

Another thing that we like about Digital Course Academy is the excellent customer support. Firstly, you get access to the private Facebook Group.

Most importantly, Amy will do live Q&A calls from Monday to Thursday for the entire 11-week duration of the program, which is simply unbeatable.

6. Proven Record of Success

Digital Course Academy really stands out for its proven record of delivering results for course entrepreneurs.

Over 3,000 students have enrolled to date in the program and used its framework for creating an online course.

Digital Course Academy really stands out for its proven record of delivering results for course entrepreneurs.

Over 3,000 students have enrolled to date in the program and used its framework for creating an online course.

Plus, the course comes from Amy Porterfield, who has a proven track record as a course creator and has sold digital courses worth over $30 million.

Who Is Digital Course Academy For?

While the Digital Course Academy is one of the best courses in its niche, it won’t be right for everyone like any other program. So let’s assess if the course is right for you.

Digital Course Academy is right for you if:

1. You’re an existing blogger or a YouTuber or a podcaster

If you have already built an audience through a blog, podcast, or even a YouTube channel, the course should work well for you.

With Digital Course Academy, you will get a step-by-step process to build and launch a course that brings real value to your audience and helps you monetize your expertise.

2. You have a thriving freelance/coaching business

If you are a freelancer or a coach with a thriving coaching business, the program can help you turn your expertise into a digital product. And you are ideally suited to use Digital Course Academy to take your online business to the next level.

3. You are looking to diversify your revenue streams

If you’re someone with an established business and looking to add another income stream, the program will be worth joining.

In fact, you may even be doing a full-time job in the corporate world and looking to invest in building a side hustle business.

4. You’re looking to take your business online

Digital Course Academy can help you bring your teaching expertise to the online world for those already teaching offline.

If you know how to deliver value to students, you already have the core skills to build an online course, so you are ideally suited to make the leap.

5. You already have a course, but you’re struggling to sell it

If you have an online course and struggling to sell it, the program can be worth joining for you. You’ll get to improve your offering further and also learn to leverage webinars to generate sales for it.

On the other hand, Digital Course Academy isn’t right for you if:

1. You are still testing the waters

If you have yet to fully commit to the online course business model, joining a premium program like DCA isn’t the right option.

You should first aim to explore how online courses work, and once you’re convinced about the whole thing, enrolling in Digital Course Academy will make more sense.

2. You are looking to make a quick buck

If your goal is to make a quick buck, the online course space itself may not be right for you, and in this case, buying a premium course is certainly not going to be a wise decision for you.

3. You are operating on a tight budget

Building and launching an online course requires investing in building an audience and buying access to multiple tools, among other things. And so, if you are operating on a tight budget, buying a premium course should certainly not be a priority for you.

4. You are struggling with traffic generation

If generating traffic and building an audience is your primary challenge, you should consider investing in programs that exclusively focus on your goal.

There are many popular courses around running paid ads and driving traffic through organic methods, and it will be better for you to explore them.

4. You are struggling with traffic generation

This program isn’t right for you if you have already built a successful online course. Instead, you could better spend your time and resources learning things that can help you scale your online business.

We hope you enjoyed this Digital Course Academy review and that it helped you decide to enroll in the program. Please let us know in the comments below if you have any questions.