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So you’ve created your online course with Thinkific, or perhaps you’re considering it as your platform of choice.
One major benefit of selecting a hosted learning platform like Thinkific is the elimination of technical headaches – no need to configure or maintain complex infrastructure yourself. The platform handles these details seamlessly, but what if you desire a more personalized, branded experience?
This is where white-labeling capabilities come into play. Throughout this comprehensive guide, we’ll explore all available Thinkific white-label possibilities, help you determine which option aligns perfectly with your business needs, and break down the associated investment required.
Ready to discover how to make Thinkific truly yours? Let’s dive in.
Thinkific stands as a premium solution delivering all essential technology and infrastructure needed to host and deliver your educational content online, eliminating countless hours, financial resources, and personal energy that would otherwise go into building a custom learning platform.
Leveraging Thinkific’s capabilities while applying white-label techniques represents a strategic approach versus developing a proprietary system. But what makes this so advantageous?
Here are the key advantages of implementing white-label features on your learning platform:
Having explored the compelling reasons for white-labeling, let’s examine the specific white-label customization options Thinkific offers and how to implement them effectively.
When it comes to customization possibilities, Thinkific offers impressive versatility, enabling you to craft a completely personalized learning environment that authentically represents your brand identity.
When you establish your educational website on Thinkific, it initially resides on their platform’s subdomain. Your default site address will display in this format: sellcoursesonline.thinkific.com.
Fortunately, Thinkific provides complete flexibility to modify this URL and implement your own custom domain instead. This powerful feature allows your entire educational ecosystem to exist under your personally branded web address.
Wondering about the tangible advantages of utilizing a custom domain? Consider these significant benefits:
We cannot overstate that implementing a custom domain represents the most crucial white-labeling element available, and we strongly advocate for every committed course creator to adopt this approach.
If you’re ready to configure your custom domain within Thinkific, follow these straightforward steps.
Navigate to your account dashboard, locate the left-side navigation menu, select Settings, then within the Site tab, click the Site URL option.
Prior to making decisions about removing Thinkific’s branding elements, it’s essential to understand exactly where these elements naturally appear. The platform displays its “Teach Online With Thinkific” and “Powered By Thinkific” identifiers in several key locations throughout your website:
We recommend eliminating the platform’s branding from all these locations. This approach prevents two separate brand identities from appearing on your website, thereby maintaining brand consistency and enhancing the overall user experience.
Nevertheless, complete branding removal isn’t always essential. Should this option exceed your current budget constraints, there’s no need for significant concern.
Should you choose to proceed with branding removal, navigate to your account settings area and locate the Remove Thinkific branding option. Simply check the Remove Thinkific branding checkbox, then finalize your selection by clicking Save.
By default, all student email communications are delivered via a Thinkific subdomain system. When recipients open these messages, they will indeed recognize your website’s name displayed within the sender identification field.
Nevertheless, the actual email address generating these communications will carry Thinkific’s domain credentials. Specifically, the address prefix typically appears as either “notifications” or “no reply,” while the domain portion following the @ symbol consistently shows as “notify.thinkific.com.”
From a purely aesthetic perspective, utilizing Thinkific’s email domain has no negative impact on user experience or delivery reliability to recipients’ inboxes.
Nonetheless, enterprise-level organizations seeking comprehensive white-labeling down to the finest details may prefer transmitting communications through their own servers.
Custom email domain functionality is exclusively offered within Thinkific’s premium subscription tiers: Expand ($499/month) and Plus packages. If budget constraints make this challenging, consider selectively disabling certain notification emails within Thinkific. You could then establish a connection between Thinkific and your preferred email service provider, such as ConvertKit, to manage these communications.
Beyond financial considerations, implementing this feature requires specific technical expertise.
To initiate the process, first reach out to their support representatives and specify which email address you intend to utilize. Importantly, the domain portion following the @ symbol must differ from your website’s primary URL.
Following this initial contact, Thinkific will provide you with CNAME, TXT, and MX records that must be added to your domain registrar’s configuration panel.
Subsequently, reconnect with their support team to verify your record implementation accuracy.
Assuming all configurations function properly, allow several additional days for Thinkific to complete their backend integration before communications begin flowing through your custom domain.
Thinkific offers a complimentary mobile application that serves as an exceptional engagement enhancement tool by enabling your students to access course content on their portable devices. However, this no-cost application remains under Thinkific’s ownership, with their branding prominently displayed throughout the interface.
Alternatively, Thinkific provides an option to acquire your personalized application featuring substantially identical capabilities. The key distinction lies in the fact that a custom-branded application belongs entirely to you, with every element inside consistently reflecting your unique brand identity.
This solution proves particularly beneficial for well-established brands and content creators aiming to deliver a seamless brand experience to their learners across multiple device platforms.
The acquisition pathway for custom-branded applications follows a clear sequence:
Furthermore, they provide ongoing application maintenance services and dedicated technical assistance whenever circumstances necessitate support.
Thinkific structures its white-labeling capabilities across various subscription tiers.
| Free | Basic | Start | Grow | Expand | |
|---|---|---|---|---|---|
| Custom domain | ❌ | ✅︎ | ✅︎ | ✅︎ | ✅︎ |
| Website footer | ❌ | ❌ | ❌ | ✅︎ | ✅︎ |
| Course player | ❌ | ❌ | ❌ | ✅︎ | ✅︎ |
| Email footer | ❌ | ❌ | ❌ | ✅︎ | ✅︎ |
| Email white-labeling | ❌ | ❌ | ❌ | ❌ | ✅︎ |
The majority of customization and branding features become accessible through the Grow subscription tier. This package empowers you to implement your own domain name while simultaneously eliminating all platform-specific branding elements.
Should you wish to develop a personalized mobile application, this capability can be incorporated as a supplemental enhancement to your existing Grow subscription. It’s worth noting that Thinkific does not publicly disclose the investment required for custom application development.
The comprehensive branding customization features within Thinkific enable you to effectively remove all traces of the underlying platform, creating an experience that appears entirely your own. By implementing your unique branding elements throughout, you enhance brand recognition, strengthen business credibility, and deliver a seamless user journey for your customers.
While we strongly advocate that all educational content creators implement their custom domain, eliminating Thinkific’s native branding becomes essential only when your financial resources comfortably accommodate this enhancement. The advanced email domain customization functionality primarily serves well-established brands, with most digital course entrepreneurs finding this feature non-essential for their operations.
Should you wish to initiate a Thinkific subscription or elevate your existing plan to leverage these branding customization capabilities, you can commence this process by selecting the prompt below.
We trust this comprehensive guide provided valuable insights for your business, and as ever, we welcome your feedback and experiences. Which branding customization feature would deliver the most significant impact for your specific situation? Please share your perspective in the discussion section below.
Community guidelines are rules and standards that every community member voluntarily agrees to when joining a group. While they’re usually a list of do’s and don’ts, effective community guidelines encourage participation and cooperation between group members.
Any behavior detrimental to the group’s values shouldn’t be allowed in an online community. This commonly includes but isn’t limited to spam, harassment, and prejudicial behavior.
The best way to encourage positive behavior in your community is by being an example yourself. Additionally, you can identify key members of your group and ask them to take the lead in modeling ideal behavior.
A glance through your group should already tell you whether or not the content you’re seeing is in line with your community guidelines. If people are driving the conversation off-topic, you need to address it. Alternatively, you can look at your metrics—specifically your engagement rate. If the engagement is going down, that means that people are losing interest in your group. It’s up to you to figure out why that is and remedy the situation.
Kaydence Tranter serves as the senior content writer at sellingonlinecoursesguide.com, where she crafts authoritative content that helps course creators build and scale their online education businesses. Her writing expertise helps transform complex course creation and marketing concepts into clear, actionable guidance for the platform's audience.
Kaydence Tranter serves as the senior content writer at sellingonlinecoursesguide.com, where she crafts authoritative content that helps course creators build and scale their online education businesses. Her writing expertise helps transform complex course creation and marketing concepts into clear, actionable guidance for the platform’s audience.
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